NEW 2023 Retail Research Report: The Great Generational Shopping Divide Download Today

Imagine instant market research for retail, restaurants, CRE and more. Understand your target market like never before. Keep a real-time pulse on visitation patterns, consumer behavior trends, and more. Then expand confidently, with actionable data to inform every decision.

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Evaluate (and Reevaluate) Any Target Market

View patterns in visitation to understand market trends over time. Know whether consumers are visiting more or less, and how far they’re willing to travel to get there. From neighborhoods to whole cities, perform market area analysis to make smarter business decisions.

Keep Tabs on Consumer Preferences by Market

Know how consumer behavior is changing, who visits any market, what their interests are, and what the area’s visitation patterns look like. Enrich your existing data with 100+ additional customer attributes—like where else they shop and where they live and work.

Find Up and Coming Locations

Explore new markets—beyond what traditional methods can do. From visitation patterns to footfall to demographics, compare multiple areas or sites at once. Then discover up-and-coming areas within a target market to reach your customers, before the competition does.

Expand with Confidence

Make informed decisions at every step to grow your business. Track storefront ROI, understand the opportunity cost and potential cannibalization of new locations, and analyze gaps that may present opportunity.

Near’s Solution for Market Research

Visitation Pattern Insights

Know which paths customers take to get to a location and whether they ultimately visit your business.

Privacy-First, Always

Know that Near prioritizes consumer privacy, and is compliant with global privacy regulations including GDPR and CCPA.

Interactive Map Visualizations

Explore custom maps and charts that support data-driven decisions. Easily share them via email, chat, slides, and more.

Cannibalization Analysis

Understand the impact of new locations on existing ones. When you choose to expand to a new site, track its performance in real-time.

Advanced Reporting Tools

Combine different report types to understand shopping habits, where else customers like to visit, and more.

Demographics Reports

Understand your customers' household-level demographic profiles such as age, income, race, and educational level.
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