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How To Ensure Your Consumer Behavior Data Is Privacy-Safe

How To Ensure Your Consumer Behavior Data Is Privacy-Safe

In today’s data-driven landscape, the importance of data privacy cannot be overstated. Evolving regulations and heightened concerns about data privacy make it imperative for companies to prioritize the safeguarding of consumer data. This goes beyond conventional data security measures such as data clean rooms; it necessitates that data remain perpetually anonymized and never fully unpacked […]

The Return of Tourists to Hong Kong – Consumer Behavior Insights

The Return of Tourists to Hong Kong – Consumer Behavior Insights

Hong Kong had seen over 10 million visitors in the first 5 months of the year, indicating a faster-than-expected inbound tourism recovery, This was bolstered by relaxed Covid regulations and…

The Power of Consumer Behavior Data for Operational and Marketing Intelligence

The Power of Consumer Behavior Data for Operational and Marketing Intelligence

In today’s digital age, consumer behavior data is the key to understanding your consumer and taking your business to the next level. Business leaders across industries can use consumer behavior…

How to Activate Your Most Valuable Audience with Location-Based Advertising

How to Activate Your Most Valuable Audience with Location-Based Advertising

Brands often invest substantial resources in acquiring new visitors to the store, yet they frequently overlook their most valuable audience. Consider this scenario, a brand invests a significant portion of…

How Identity Resolution Needs to Evolve in 2023

How Identity Resolution Needs to Evolve in 2023

It’s time enterprises and businesses rethink their data and Identity Resolution strategy as the world continues to witness rapid changes in technology and consumer behavior. 2023 alone has seen pivotal…