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5 Crucial Privacy Questions to Ask Your Data Provider

5 Crucial Privacy Questions to Ask Your Data Provider

In today’s data-driven landscape, privacy is paramount. Businesses and consumers alike are becoming increasingly concerned about how data is collected, used, and shared. At Near, we understand the significance of data privacy and transparency, and are taking care to implement privacy in all aspects of our business.  Want to make sure that your third-party data […]

How Men and Women Shop: Unveiling the Striking Resemblance and Key Differences

How Men and Women Shop: Unveiling the Striking Resemblance and Key Differences

When it comes to consumer behavior, the way men and women approach shopping is more similar than different. In fact, Near’s recent survey of 2,048 global consumers revealed that gender…

5 Crucial Privacy Questions to Ask Your Data Provider

5 Crucial Privacy Questions to Ask Your Data Provider

In today’s data-driven landscape, privacy is paramount. Businesses and consumers alike are becoming increasingly concerned about how data is collected, used, and shared. At Near, we understand the significance of…

Data Anomalies 101: How Near Detects and Eliminates Invalid Data to Ensure High Quality

Data Anomalies 101: How Near Detects and Eliminates Invalid Data to Ensure High Quality

In today’s digital age, data drives decision-making processes across various industries. As we delve into the vast realms of consumer behavior data, it’s crucial to understand that not all data…

The PSL Effect: How Fall Flavors Bring Big Business for QSRs

The PSL Effect: How Fall Flavors Bring Big Business for QSRs

It’s been 20 years since the introduction of the Pumpkin Spice Latte (PSL) to Starbucks’ Fall beverage menu, and its popularity shows no signs of waning. This fall, Wendy’s hopped…